Counter Culture Apollo Whole Bean Medium Roast Coffee -12oz

Product Description

Experience the magic of Ethiopian coffee in every cup. Apollo is a year-round celebration of the delightful floral and citrus notes found in Ethiopian coffees. Counter Culture Coffee works with smallscale farms to ethically source the highest-quality coffees. Apollo is thoughtfully roasted to showcase the coffee’s true flavors and honor the legacy of Ethiopians who have perfected the art of coffee cultivation. Not only is Apollo a treat when enjoyed hot, it’s also magnificent brewed over iced for cafe-quality cold brew at home.
Counter Culture Coffee is an independently owned B Corp that has been rooted in relationships since 1995. Coffee tastes best when you can trust it to be sustainably sourced, transparently traded, and roasted to perfection. That's why we go beyond the status quo to work directly with farmers around the world. We select the highest quality coffee, pay equitable prices, and support sustainability from seed to cup. Enhance your day with better-tasting coffee for a better tomorrow.

Product Highlights

• Apollo: A bright and citrus-forward Ethiopian coffee. 12 oz bag of light roast, organic, whole bean sustainably-sourced arabica coffee.
• Flavor: Citrus, floral, silky. While the components of Apollo change seasonally, you can always expect the same delicious taste. The flavors you experience come from the roasting process and are inherent to the coffee—nothing is ever added.
• Cafe-Quality Coffee At Home: This 12 oz bag makes 25 perfectly brewed 8 oz cups of coffee. Whatever your preferred brew method, grind the whole beans immediately before brewing for the freshest cup of delicious coffee every time. Find brewing guides to help get the most out of your coffee on the Counter Culture Coffee website.
• Direct Trade: Counter Culture Coffee's commitment to quality extends beyond the coffee bag. They cultivate long-term partnerships and pay premium prices because sustaining relationships with producers is fundamental to coffee quality and a more equitable coffee industry.
• Sustainability: Counter Culture Coffee strives to make a positive impact on coffee’s future through everyday commitments to environmental, social, and fiscal sustainability. Two cents per pound of coffee sold funds sustainability initiatives on the farm and cafe levels.